![]() “I thought, if you brought all this energy and all this passion together with some guidance or leadership, and focused it like a laser beam, that could maybe achieve some results,” he said. Joyner had discovered an incredible enthusiasm for MSCL - and distress over its possible cancellation - bubbling over in message boards, but a total lack of cohesion. They really freaked, in a big way,” he said. “There were so many people just like me who saw the show and went, ‘Wow.’ And then they learned it was actually not doing well, and then they freaked. He was delighted by what he found on forums hosted by the likes of AOL, Compuserve, eWorld and on Usenet newsgroups. In the hopes of connecting with like-minded fans, he turned to the internet, navigating the web on his Macintosh SE at a time when browsers were still in their infancy. Joyner most closely identified with Brian “Brain” Krakow (Devon Gummersall), because he was “kind of awkward, shy, semi-obsessed with this girl - very much me, at the time.” But he saw “bits and pieces” of himself in the entire ensemble. “I put it in my calendar to tune in, no expectations.”Īnd like Angela watching dreamy Jordan Catalano (Jared Leto) lean against a locker, he fell in love. “It just appealed to me,” Joyner recalls. He heard an audio snippet from the My So-Called Life pilot played on the air that summer. He didn’t really watch TV, apart from 60 Minutes. In 1994, Steve Joyner was a 27-year-old writer living in San Francisco. They may not have succeeded, but they had a time. households had internet access - and when hardly anyone could have imagined the inescapable impact the internet would come to have on all the media we consume. The show’s untimely demise galvanized its bereaved fans into something pop culture had never seen before: the first-ever online campaign to save a television series, at a time when fewer than 12% of U.S. And then there was the real-life heartbreak. My So-Called Life was an authentic, compassionate look at teenagers in their natural habitat, but it doubled as a treatise on heartbreak in all its forms: between crushes, between friends, between parents and their children, between spouses, between siblings. Star Claire Danes - who was only 13 when the pilot was shot, but already a spellbinding talent - won the Golden Globe for best actress in a TV drama over Angela Lansbury. ![]() Created by Winnie Holzman and executive-produced by Edward Zwick and Marshall Herskovitz, alumni of ABC’s Thirtysomething, the series became a critical darling. She rolled her eyes at the absurdities of adolescence and adulthood, expressing her angst in narration that was equal parts poetic, painful and deeply funny. The beloved ABC show centered on Angela Chase (Claire Danes), a 15-year-old high school sophomore in a fictitious suburb of Pittsburgh. ![]() A weekly viewership of 10 million made MSCL the least popular primetime series on ABC, then the most popular network. Thursday time slot pitted it against NBC heavyweights Friends and Mad About You. It debuted in a pre- Titanic landscape, when teen girls were all but dismissed as an audience - three years later, commercials that aired during Dawson’s Creek would command five times the advertising dollars - and the show’s 8 p.m. Only 19 episodes were ever produced, and not quite nine months passed between the show’s August 1994 premiere and its cancellation due to low ratings the following May. ![]()
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